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	<title>SocializedGeek &#187; Social networks</title>
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	<description>Observations from San Francisco on the intersection of technology, social media, and language.</description>
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		<title>SocializedGeek &#187; Social networks</title>
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		<title>Social media fatigue; new concern, old premise</title>
		<link>http://blog.rebecca-reeve.com/2008/03/28/social-media-fatigue-new-concern-old-premise/</link>
		<comments>http://blog.rebecca-reeve.com/2008/03/28/social-media-fatigue-new-concern-old-premise/#comments</comments>
		<pubDate>Fri, 28 Mar 2008 05:24:06 +0000</pubDate>
		<dc:creator>Rebecca</dc:creator>
				<category><![CDATA[OpenID]]></category>
		<category><![CDATA[Social networks]]></category>
		<category><![CDATA[constant connectivity]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[stress]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://socializedgeek.wordpress.com/?p=3</guid>
		<description><![CDATA[Maintaining a personal brand via social networks is a given in an era of constant connectivity; to be absent from these forums is to be absent from the conversation (and therefore irrelevant?). If you&#8217;re not keeping up on producing blog content, managing your RSS feed, Twitter, Flickr, Facebook, Linkedin, Seesmic, Friendfeed, et al., you&#8217;re not [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=blog.rebecca-reeve.com&blog=3294592&post=3&subd=socializedgeek&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">Maintaining a personal brand via social networks is a given in an era of constant connectivity; to be absent from these forums is to be absent from the conversation (and therefore irrelevant?). If you&#8217;re not keeping up on producing blog content, managing your RSS feed, Twitter, Flickr, Facebook, Linkedin, Seesmic, Friendfeed, et al., you&#8217;re not fully engaged.</span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">Social media stress&#8230;only in San Francisco, home to what I&#8217;m guessing is at least 90% of the &#8216;<a href="http://valleywag.com/368529/the-250" title="Valleywag's 250"><span style="color:blue;">250&#8242;</span></a>.</span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">Being overwhelmed by social networking options isn&#8217;t a new theme, but it&#8217;s also not one that&#8217;s going away.</span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">This line in <i>Candide </i>resonates loudly:</span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">&#8220;&#8230;even in those cities which appear to enjoy peace, and where the arts flourish, men are more devoured by envy, cares and anxiety than all the tribulations visited upon a citadel under siege. Private griefs are crueler even than public miseries.&#8221;</span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';"><!--[if gte vml 1]&amp;gt;                                                  &amp;lt;![endif]--><!--[if !vml]--><img src="/DOCUME%7E1/FUTURE%7E1/LOCALS%7E1/Temp/msohtmlclip1/01/clip_image001.jpg" alt="Candide" border="0" height="192" width="128" /><!--[endif]--></span><span style="font-size:10pt;font-family:'Arial','sans-serif';"></span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">While the world of social media isn&#8217;t quite &#8216;private&#8217;, the stress you&#8217;re feeling about it is likely internalized and not a broadly shared public concern. What I take away from this is that if we&#8217;re not (appropriately) wringing our hands about public sins, our concerns are bound to be about something closer to home. Being involved in an industry with a self-appointed 250, these private envies, cares and anxieties are something I hear about frequently.</span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">It&#8217;s interesting how cyclical all this social media experimenting has turned out to be &#8212; after being more than satisfied with my Facebook interaction for the past many months, and then recently joining Twitter in order to communicate with SXSW attendees, I&#8217;m back to blogging after an eight month hiatus. The above quote wouldn&#8217;t fit into the Twitter or Facebook status fields due to character limitations, never mind that they are an inappropriate venue for these comments anyways.</span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">Last week during her demo at <a href="http://sfnewtech.com/2008/03/13/online-video-special-event-dolby-labs/"><span style="color:blue;">SF New Tech&#8217;s Online Video</span></a> event at Dolby Theaters, Cathy Brooks of Seesmic, said that not all mediums will work for all people and that some people will just never be comfortable in front of a camera. There is no one-size-fits-all medium that will serve everyone&#8217;s needs, and so that&#8217;s why we continue to be served up with a proliferation of choices on how to connect.</span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">Maybe the fatigue people are feeling with social networks is exactly what&#8217;s needed to bring about a round of winners in a crowded space. Will the result be the adoption of <a href="http://openid.net/"><span style="color:blue;">OpenID</span></a>, a handful of super-portals, or will Internet audiences go the way of cable audiences, increasing segmented by a desire for niche networks?</span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">I imagine this will take many more rounds of discovering, experimenting, and learning before any answers become apparent.</span></p>
<p class="MsoNormal" style="line-height:normal;"><span style="font-size:10pt;font-family:'Arial','sans-serif';">Updated: Cory Doctorow on <a href="http://www.internetevolution.com/author.asp?section_id=479&amp;doc_id=134703&amp;"><span style="color:blue;">&#8220;The Future of Ignoring Things&#8221;</span></a>.</span></p>
<p class="MsoNormal"><span style="font-size:10pt;line-height:115%;font-family:'Arial','sans-serif';"> </span></p>
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